Markdown Optimization – Modeling Markdowns to Maximize Revenue Markdowns are omnipresent in retailing and play...
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Cloud data warehouses like Snowflake and BigQuery, paired with leading BI tools such as Power...
We are currently witnessing an inflection point in enterprise analytics. For the last decade, the...
Most forecasting errors don’t come from bad algorithms; they come from bad data. When a...
For most growing enterprises, the “single source of truth” is a myth. The ERP holds...
For analytics leaders, the challenge isn’t finding a firm that can “handle data.” It’s finding...
For the C-suite, a dashboard is not just a reporting tool; it is a cockpit....
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Python and R have become the default languages for advanced analytics, data science, and AI...
Modern enterprises are rapidly moving away from legacy ETL pipelines toward ELT-first architectures on Snowflake...
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Intro: Why this matters Enterprises today need scalable, secure AWS data engineering to power modern...
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Why Power BI Automation Is a Leadership Decision, Not a Tool Upgrade Manual Excel and...
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Enterprise Tableau environments underdeliver on ROI when manual reporting, fragmented tools, and poor performance consume...
Most enterprise analytics teams are still running on fragile SQL and Python pipelines that were...
FP&A cycles remain slow not because Power BI is weak, but because most organizations use...
AI governance and data quality have become non-negotiable for enterprises deploying analytics, BI, and GenAI...
Why Enterprise Forecasting Fails (And How AI Automation Can Fix It) Enterprise forecasting fails because...
How to use this checklist and guide? This Power BI Checklist & Guide is designed...
Introduction According to Swiss Re, of the $7.186 trillion of global direct premiums written worldwide...
For CXOs, analytics works best when it keeps up with the speed of decision-making. The...
Event-Driven vs Scheduled Data Pipelines – Which balance cost and responsiveness better? As your company...
As your company scales, every data decision compounds. CXOs often face a difficult choice: Snowflake...
How to use this checklist and guide? This Tableau Checklist & Guide is designed to...
Download this guide as a PDF Please enable JavaScript in your browser to complete this...
How architectural choices drive shape cost, control, and scalability in analytics. Executive Summary Choosing the...
This article examines when centralized data ownership stops scaling, when decentralization becomes necessary, and why...
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Finance has more data than ever.Yet reporting inside most finance teams is still stubbornly manual....
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A comprehensive perspective on how data observability enables reliability, accountability, and trust in enterprise analytics...
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For decades, forecasting has been the backbone of business planning.Budgets, inventory decisions, hiring plans, and...
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Best Practices for Scaling Analytics During Cloud Migration to AWS or Azure Cloud migration has...
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Customer engagement is evolving faster than ever. Traditional chatbots once relied on fixed scripts, but...
In today’s rapidly evolving business landscape, advanced analytics is no longer optional—it’s essential. Organizations generate...
Enterprises today are constantly reevaluating their analytics platforms to drive agility, uncover actionable insights, and...
Slow response kills deals. Delayed follow-ups drain pipelines. And overwhelmed sales teams miss easy wins....
If your customers are waiting, your competitors are winning.That’s the new reality of customer experience....
Patients don’t just need information — they need clarity, reassurance, and support at the exact...
When Slow Data Kills Fast Decisions In consulting, speed is currency.Clients hire you to think...
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The Race Has Changed For decades, pharma’s race was about discovery — who could find...
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The insurance claim process is an operational cornerstone but is often hampered by legacy batch...
In the rapid race to modernize insurance analytics using artificial intelligence (AI), the industry narrative...
In insurance, every decision — from claims settlement to underwriting — runs on data. Yet...
For decades, insurers have competed on precision — improving underwriting accuracy, claim outcomes, and risk...
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In many organizations, dashboards are shared across multiple teams, departments, or regions. While it’s useful...
For the C-suite, every decision needs speed and certainty. Write-back in Power BI delivers both...
Executives need decisions made faster, with fewer handoffs slowing momentum. Write-back in Tableau closes the...
Your quarterly report’s headline says, “ARR up 5%.” That appears to be progress at first...
Introduction Driving operations at scale across projects, assets, vendors, and teams demands more than instinct...
Introduction In modern enterprises, technology is no longer a support function, it is the backbone...
Introduction In today’s enterprises, Human Resources has moved beyond administration to become a strategic driver...
If you’re building or improving sales dashboards, this collection is a solid place to start....
Introduction Marketing leaders today are expected to move beyond brand visibility and drive measurable business...
Introduction Leaders don’t need more charts. They need clear answers—what’s working, what’s at risk, and...
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🧠 [MUST READ] Sundar Pichai: Businesses Must Optimize Content for AI Agents as They Take...
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This briefing highlights the strategic AI developments senior leaders should watch: model advances, platform moves,...
Here’s a quick roundup of recent breakthroughs shaping the future of data analytics. From AI-driven...
OpenAI Launches GPT-4.1: Cheaper, Faster, and Built for Enterprise AI Scale OpenAI’s new models —...
Choosing the right business intelligence (BI) tool can make or break your enterprise analytics strategy....
The Rise of AI in Business and Its Impact on Decision-Making Artificial Intelligence (AI) is...
Power BI introduces Translytical Task Flows: Faster decisions for today’s CXOs Until now, if you...
Dashboards with tooltips deliver clarity: Get answers on hover, no digging required Clear charts with...
60% of dashboard consumption now happens on mobile. Designing dashboards for mobile isn’t just about...
A Sunburst is a multi-layered radial chart that shows hierarchical data in one view. It...
When it’s important to track how categories rise, fall, or shift in performance over time,...
Traditional bar charts give you the “what” (What your numbers look like at a glance)....
When it’s critical to understand variability, spot outliers, or compare performance consistency, the Box and...
Turn static visuals into interactive views, using drill-down paths and branching paths to help users...
Data Lake or Data Warehouse: Which one powers your data best? What is a Data...
Traditional tables are useful for tracking performance, but they often lack clarity and speed. Enhanced...
Heatmaps effectively highlight high and low values but do not explain the underlying patterns. Heatmaps...
Trends over time are often shown with line or area charts. But when composition matters...
For B2B organizations, understanding how different segments perceive value, across functionality, support, pricing, and usability,...
In many dashboards, the focus is on absolute numbers. But in competitive contexts, rank often...
Traditional choropleth maps typically display a single variable. When two factors need to be compared...
Violin plots use vertically mirrored shapes to show how values are distributed, making it easier...
When the number of overlapping categories increases, Venn diagrams lose their effectiveness. They become cluttered...
In dense datasets, important patterns often remain hidden due to overlapping points. Traditional scatter plots...
In customer experience analytics, clarity of sentiment distribution is critical. Traditional stacked bar charts often...
Understanding change is as important as understanding value. A Tadpole Chart provides a compact way...
Gauge Charts turns key metrics into visual indicators of performance, making it easy to monitor...
The Key Influencers visual in Power BI brings automated, AI-powered analysis directly to your dashboard,...
Enclosed Dot Plots display the actual value as a dot, plotted against a background bar...
Traditional heatmaps are great for exact lookups, but they often break the natural flow of...
Line charts are useful for showing trends, but when there are a large number of...
Gantt charts are often used to show how long things take, but they usually only...
Traditional charts like stacked bars are useful for showing proportions, but they fall short when...
Traditional charts like stacked bars can show absolute values across categories, but they fall short...
Difference bar charts put the spotlight on change, not just the numbers. Instead of showing...
Divergent histograms place each group on opposite sides of a central axis, making comparisons intuitive....
When two metrics are shown in separate charts, it becomes difficult to understand their combined...
When you need to navigate complex hierarchies with clarity, the Icicle Chart provides a clear,...
Traditional tree maps can quickly become overwhelming when dealing with deep product hierarchies or a...
Tableau reporting is a core decision-making layer for modern enterprises. Yet many organizations still run...
Why Advanced Analytics Matters for Modern Decision-Making Modern businesses require more than intuition—they need advanced...
Building reliable AI and GenAI systems starts with one critical foundation—data governance. Without strong governance,...
A digital transformation strategy is no longer optional—it defines how organizations compete, scale, and remain...
The Growing Role of AI in Data Analytic AI in data analytics is transforming how...
In this article, we will show you how to speed up the loading of your...
Executive Introduction String calculations are powerful, but on big datasets they’re expensive. When Tableau does...
A great business dashboard combines high performance and ease of use. In this article, we...
If you don’t write efficient calcs, it can slow down your dashboard. In this article,...
London cholera outbreak slides London cholera outbreak viz Tableau workbook Data prep python code For...
This is how you create web data connector for FactSet in Tableau.
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Did you know that Netflix has over 76,000 genres to categorize its movie and tv...
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Implementing Principal Component Analysis (PCA) in R Give me six hours to chop down a...
Histogram in R How to create histograms in R To start off with analysis on...
Coding is the process by which a programmer converts tasks from human-readable logic to machine-readable...
Over the last couple of articles, We learned different classification and regression algorithms. Now in this...
Working in machine learning field is not only about building different classification or clustering models. It’s more...
Reinforcement Learning with R Machine learning algorithms were mainly divided into three main categories. Supervised learning algorithms...
In the past one decade, there has been an exponential surge in the online activity...
Categorical data is a kind of data which has a predefined set of values. Taking...
Linear regression is a basic tool. It works on the assumption that there exists a linear...
Introduction In a typical ‘from think to buy’ customer journey, a customer goes through multiple...
Introduction Neural network is an information-processing machine and can be viewed as analogous to human...
To go into the turbulent seas of volatile data and analyze it in a time...
Choropleth maps provides a very simple and easy way to understand visualizations of a measurement...
If you are a data scientist who wants to capture data from such web pages...
Propensity scores are an alternative method to estimate the effect of receiving treatment when random...
Optimization is a technique for finding out the best possible solution for a given problem...
The article studies the advantage of Support Vector Regression (SVR) over Simple Linear Regression (SLR)...
It All Starts With The Text There is so much of information lying in the...
Handling missing values is one of the worst nightmares a data analyst dreams of. In...
In this article, we aim to discuss various GLMs that are widely used in the...
Support Vector Machines (SVM) is a data classification method that separates data using hyperplanes. The...
If something takes less time if done through parallel processing, why not do it and...
K-Means Clustering is a well known technique based on unsupervised learning. As the name mentions,...
What is Hierarchical Clustering? Clustering is a technique to club similar data points into one...
Imagine you were to buy a car, would you just go to a store and...
The Best Algorithms are the Simplest The field of data science has progressed from simple...
Introduction to Looping system Imagine you were to perform a simple task, let’s say calculating...
Another way of analysis? When there are so many tools and techniques of prediction modelling,...
Discriminant analysis is used when the variable to be predicted is categorical in nature. This...
Changing Your Viewpoint for Factors In real life, data tends to follow some patterns but...
The World of Anomalies Detecting anomalies — unusual or unexpected events in data — is...
Why Data Science? The Digital age is here. The world’s most valuable resource is no...
Every business would have silos of business data in its marketing/sales department.
Word cloud is a powerful way to analyze patterns in text, particularly keywords in Internet...
When you visualize data, you see it in new light. If you really want to...
Would you like to increase Marketing ROI? Do you need insights about which channel is...
How can you use twitter to know which geographies to target your customers through twitter?...
Ratan Tata has recently asked a question on twitter – “What should we do to...
Do you know that Departmental stores are being replaced by Warehouse clubs and Super stores?...
A video case study on Pilot Training
Video case study on Financial modelling
This is a video case-study on Investment Banking
Check out this video case study that talks about segmentation and identifying cross-sell opportunities.
Learn more about us: Perceptive Analytics is an award winning Data analytics company. It won...
Learn more about us: Tableau Consulting Marketing Analytics Companies Data Analytics for E-commerce Data Analytics...
Learn more about us Tableau Consulting Marketing Analytics Companies Data Analytics for E-commerce Data Analytics for Retail...
Learn more about us: Our company has Tableau Consulting services and Marketing Analytics services. We...
You can know more about us here:
Our company has Tableau Consulting services and Marketing Analytics services. We also provide Data Analytics...
Search Engine Marketing is Great! But You Can End Up Spending Too Much! In a...
Delhi odd even rule analysis
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Financial Modeling to Determine Customer Tariff The client decided to spin off its gas division...
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Reinventing Coupons: Strategies for a Successful Coupon Campaign Coupons are recognized to be a highly...
Leveraging Web Analytics for Customer Acquisition The client is a financial services company based in...
Identifying Cross Selling Opportunities PayAvenue is a payment gateway provider that allows users to pay...
Inventory Optimization for a Food Distribution Network NiteFoodie is a medium sized American fast food...
Location Strategy to Improve Effectiveness of a Branch Network This report draws attention to the...
India’s Macroeconomic Policy: Locked in an Anti-Growth Trap This report draws attention to the poor...
Financial Forecasting Tool for a Silicon Valley Startup GreatSoft, Inc. is a hi-tech company based...
Financial Modeling to Raise Capital Insta Variety is in the business of providing cloud based...
Excel Application for Street Lighting Design CLASP is an international non-profit organization striving to improve...
Employee Training Dashboard Heli, Inc. is a helicopter services provider based in Canada. The company’s...
The client is the CFO of a mid-sized electronics company engaged in activities related to...
Route Optimization Case Study The client is a logistics company with around 250 branches and...
In this article series we explain how to analyze and find right keywords from Google...
Analyzing Text: Word clouds is a great way to analyze underlying patterns in Text. Here’s...
Let Your Data Speak Do you realize that your data has hidden treasures? Something that...
Do you know how much spam are you creating? Do you customers appreciate your marketing...
Do know your customers well? Where do they come from? Why did they buy your...