Use AdWords Data to Maximize ROI

Use AdWords Data to Maximize ROI

by | Aug 2, 2018

Google Ads data can make a big difference to your marketing effectiveness. Google Ads data is dispersed in reports. A 360° analysis can generate insights quickly. Download the case study for a sneak peek of our Google Adwords dashboard built using...
Collaborative Sales Forecasting

Collaborative Sales Forecasting

by | Jul 19, 2018

This Case Study is about a Collaboration Sales Forecasting tool we developed for a toy manufacturing client. Sales forecasting is critical because toys have to be manufactured, well in advance and have to be positioned in the right stores so sale can happen. So, if...
Improve Employee Productivity with Utilization Tracker

Improve Employee Productivity with Utilization Tracker

by | Jan 16, 2018

One of the most common problems faced by Infrastructure companies is the effective use of their manpower. One of our clients was facing the similar issue. With several projects in pipeline, they were unable to track the employee utilization. The inability to execute...
Financial Modeling to Support Investment Decisions

Financial Modeling to Support Investment Decisions

by | Mar 17, 2017

The CFO of a mid-sized company based in Chicago approached us to assess an investment opportunity in a NASDAQ-listed mining company. Perceptive developed an Excel-based financial model that captured historical financial data and projected revenue and cash flow from...
Financial Modeling to Determine Competitive Pricing

Financial Modeling to Determine Competitive Pricing

by | Mar 17, 2017

Perceptive Analytics was approached by a gas distribution and gas filtration company for data analytics support. A major challenge in the gas distribution business is fixing the tariff rate for end users. Perceptive Analytics built a financial model with comprehensive...