by Chaitanya S and Aman A | Oct 2, 2013 | Analytics
Reinventing Coupons: Strategies for a Successful Coupon Campaign Coupons are recognized to be a highly effective sales tool for all businesses. In 2012, marketers distributed around 310 billion valued coupons at $484 billion. Today coupons affect commerce in much...
by Chaitanya Sagar | Oct 2, 2013 | Analytics
Leveraging Web Analytics for Customer Acquisition The client is a financial services company based in New Jersey, USA. It focuses on financial planning, retirement solutions, and insurance. It has a dedicated loyal customer base and is essentially an offline company...
by Sandeep V | Oct 2, 2013 | Analytics
Identifying Cross Selling Opportunities PayAvenue is a payment gateway provider that allows users to pay for their online purchases. Its services are accepted by a wide range of both retail and non-retail merchants across United States. For every online transaction,...
by Chaitanya Sagar | Oct 2, 2013 | Analytics, Supply Chain
Inventory Optimization for a Food Distribution Network NiteFoodie is a medium sized American fast food chain based on the west coast. The client offers a variety of foods and serves around 20 million consumers each year through its 60 restaurants. The company had...
by Chaitanya S and Aman A | Oct 2, 2013 | Analytics
Location Strategy to Improve Effectiveness of a Branch Network This report draws attention to the need to recalibrate bank branch networks as the role of branches is changing from being a major transactional channel to a point of interaction. We analyzed existing...
Recent Comments