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Marketing Analytics: How to Multiply Results from Search Marketing

Marketing Analytics: How to Multiply Results from Search Marketing

by Chaitanya Sagar | Nov 10, 2011 | Analytics, Marketing

// In this article series we explain how to analyze and find right keywords from Google Ad Words and Google Analytics search terms data. We run ads on search engines like Google and often, we pay for the web traffic which may not be relevant. The reasons could be...
Target the Right Customers

Target the Right Customers

by Chaitanya Sagar | Apr 14, 2011 | Marketing

Do you know how much spam are you creating? Do you customers appreciate your marketing content? How do you target less and generate more revenue? The answer is in Analytics.
Understand Your Customers Better

Understand Your Customers Better

by Chaitanya Sagar | Apr 14, 2011 | Marketing

Do know your customers well? Where do they come from? Why did they buy your product or service? What do they like in your company? What does it take to make them come back to you?
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