Trusted by Marketing Teams At
Measure what matters. We help Houston brands optimize marketing spend, predict customer lifetime value, and prove ROI with advanced attribution modeling and analytics.
Trusted by Marketing Teams At
From the energy headquarters in Downtown and Energy Corridor to the petrochemical complexes along the Ship Channel, we understand the pulse of the Bayou City.
We don't just deliver dashboards; we build analytics infrastructure designed for the complexity of Houston's energy sector, the precision requirements of medical center operations, and the scale of international trade flowing through the Port of Houston.
Solving the attribution challenges that keep CMOs up at night
Last-click models lie. We implement Multi-Touch Attribution (MTA) to give credit where it's due, showing the true impact of top-of-funnel activities.
Spending blindly on Facebook and Google? We analyze campaign performance to reallocate budget to the highest-converting channels.
Losing customers faster than you acquire them? Our predictive churn models identify at-risk customers so you can save them.
Email data doesn't talk to CRM data. We unify your marketing stack into a single customer view for holistic analysis.
Manual weekly reports kill productivity. We build automated, real-time marketing dashboards that update themselves.
Don't know what a customer is worth? We calculate Customer Lifetime Value (CLV) to help you set profitable CAC targets.
Stop viewing marketing as a cost center. We use advanced analytics to prove ROI and turn your data into a strategic asset for growth.
We use clustering algorithms to segment your audience, ensuring your message reaches the right people at the right time.
From awareness to advocacy, we track the entire customer journey, identifying bottlenecks and optimization opportunities.
We forecast future sales trends using historical data, allowing you to plan inventory and campaigns with confidence.
Companies that use data-driven attribution see significantly higher returns on their marketing investment.
Need: Knowing what works.
Solution: Implementing Multi-Touch Attribution (MTA) models to credit touchpoints accurately across the customer journey.
Outcome: Optimized channel mix.
Need: Budget allocation.
Solution: Statistical analysis of sales vs. marketing spend to determine the optimal budget for TV, digital, and print.
Outcome: Maximum efficiency.
Need: Understanding users.
Solution: Segmentation, RFM analysis, and behavioral clustering to personalize marketing messages.
Outcome: Higher engagement rates.
Need: Future foresight.
Solution: Building models to predict Churn, Lifetime Value (CLV), and Next Best Action for individual customers.
Outcome: Proactive marketing.
Need: Visibility.
Solution: Creating automated, real-time dashboards in Power BI or Tableau that track KPIs like ROAS, CAC, and conversion.
Outcome: Instant performance insights.
Need: Site optimization.
Solution: Advanced Google Analytics 4 (GA4) setup, tag management, and conversion rate optimization (CRO) analysis.
Outcome: Better website performance.
See how we help brands maximize revenue through data-driven decisions
Potential Revenue
Boost
Of Units Identified
for Price Hike
Optimized Premium
Price Point
"Identified significant revenue opportunities without sacrificing move-in rates by analyzing key decision drivers like features, size, and distance."
Hear from marketing leaders who transformed their ROI with our analytics expertise
Book a free 30-minute strategy session with a Lead Marketing Analyst (not a salesperson).
We'll check your GA4, CRM, and ad pixel setup for accuracy.
Receive a high-level plan for implementing multi-touch attribution.
If we're not the right fit, we'll recommend someone who is.
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